In the most recent Magic Quadrant (a visualization tool for showing research on the progress and positions of companies in technology-based markets) Gartner recognized Sitecore, a web content management and multichannel marketing automation software, as a leader in Digital Experience Platforms (report available here).
Sitecore ranked next to IBM, Salesforce, Microsoft and Oracle for “ability to execute” and was in the top three with IBM and Adobe for “completeness of vision”, demonstrating Sitecore’s advanced and reliable web content management and multichannel marketing automation software.
What is a Digital Experience Platform?
Scott Anderson, Sitecore’s Chief Marketing Officer, explains “More than a group of solutions compiled into an integrated suite, a DXP is a bigger step toward a comprehensive, integrated platform that encompasses content management, analytics, search, testing and optimization, and campaign orchestration, among other functionality—all in service of maintaining a user’s context along every step of their journey.”
What this means for businesses considering Sitecore
Sitecore is one of the more powerful platforms to combine content, personalization and commerce, across channels in a scalable way. For businesses considering Sitecore or those at the early stages of replatforming, this means that Sitecore is rated among the top platforms and can provide personalized solutions to the company in question.
“Once clients see how far the platform can take personalization and commerce, Sitecore virtually sells itself. There is such a thing as a ‘Perfect for Sitecore’ project.” – Philippe Rey, Pre-sales Engineering Consultant at Absolunet.
Absolunet has integrated Sitecore for clients like Cirque du Soleil, The Quebec CPAs Order, McKesson Canada, National Bank Financial, Camping Quebec, Technologia, and Gaz Métro/Énergir, among others.